The many notable thing around the Fruit of the Loom logo is more than likely the horn of many controversy. When the brand’s website states the logo has never featured a horn of many (cornucopia), many people have claimed the opposite.

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Although this phenomenon might be described by the so-called Mandela effect, that is much more likely a marketing trick.

Meaning and history

In this article, we will certainly stick to the background of the logo introduced on the company’s main website.




The oldest logo on the perform was so comprehensive that that looked an ext like a painting. The quiet life portrayed an apple, green and also blue grapes, and light berry in a pretty reality manner.

The background alone would have been impossible for a contemporary logo. It featured assorted shades the blue paired through white, i m sorry resembled the clouds in the sky.



The many notable modification was the form of the logo – the rectangle was replaced by an ellipse. The fruit were redrawn, although your positions and colors were preserved virtually unchanged. The banner disappeared leaving the wordmark written simply over the blue background.



While the previous 2 versions resembled painting, this one looked an ext like a seal. The background adopted a noble gold shade, when the fruits had actually a pronounced 3D touch.



The design was updated without changing its structure. The most notable alteration was the elevator – it grew lighter, due to which the fruits grew more visible.



The “seal” was replaced by a white ellipse. The name of the brand thrived larger and better legible (although it was still far from being perfectly legible).



While the framework of the Fruit that the Loom logo preserved, the fruits lost the white highlights. The writing “Fruit of the Loom” prospered a little easier to check out again.

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2003 – Today


Current emblem

The oval has actually disappeared. The kind has become simpler. The fruits have actually been redrawn.



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